Sales Strategies for Rochester Home Improvement Contractors

Marketing and lead generation can create significant interest from homeowners who are thinking about a project. Do you have a plan for managing the lead process and determining which prospects are most likely to move forward with their project? Or developed a strategy to close deals without chasing down prospects for a decision?

Learn about the Up Front Contract as a concept to keep everyone on the same page and prevent you from wasting time on projects that aren’t moving forward.

Development of a sophisticated sales strategy goes hand-in-hand with lead generation efforts to produce profitable customers. Get started now by calling Eric @ 348-8421.

Internet Advertising – Your Website, Social Networking, and Content Marketing

Every small business owner that launches a website quickly learns that it’s just the beginning. Failure to implement effective channels, planning, strategy, creation, and execution can become costly mistakes. Missed opportunities to produce cost effective customers limits your ability to grow a profitable business.

In this great article from Mashable, the author not only summarizes 3 main channels to budget for in your marketing plan, she provides excellent links to explain strategic concepts such as a marketing persona, social media strategy, basic steps to content marketing, and more.
http://mashable.com/2012/07/09/small-business-marketing-investments/

Are you a small business owner who needs help creating and implementing your Internet Marketing? Give Eric a call at 585-348-8421 in Rochester NY or visit DIR3 Media.

Lead Generation Websites

Want a top performing lead generation website for your business? >>

Small businesses need their websites to bring in new customers. Now that everyone who is competing is online, it’s not enough to just send traffic to your web pages. You have to engage the visitor and encourage them to take action, whether that be to call your office or fill in the contact form. Improving your “Page Conversion Rate” is the task of developing a quality lead generating web site.

We specialize in persuasive marketing copy for your web pages. Each page should contain a specific call to action that is linked through SEO efforts to the targeted keywords and tags. The objective is to produce the maximum number of qualified leads from available traffic.

A properly developed and managed website becomes a business asset by producing new customers and helping formulate and shape a brand image to your customers. Getting started is more affordable than you think, often less than the cost of a single print ad.

Affordable Website Designer For Small Business Start Ups

Many start-ups are bootstrapping their businesses, meaning funds for business development come from the daily cash flow. Spending on misguided or overpriced advertising strategies is just not an option. Our strategy for start-up companies is simple: Provide a complete solution at an affordable price point and guarantee a significant return on investment.

We launch your website quickly, with proven standards, optimized for search, and promoted on all the major search engines. Basic graphics, contact forms, custom photos, and on-page copywriting are all included for one low price. As your website proves its success in generating new clients for your business we take it to the next level with improved graphics, SEO, advanced conversion techniques, and integration into traditional and new media marketing channels.

The key is to get started building your online presence then continually invest more as your business grows. We have achieved this for numerous Rochester NY businesses, we can do the same for you. CALL NOW 585-348-8421